App Development
Toppy
Toppy is a vibrant restaurant brand that wanted to bring a fun, interactive twist to the way people order pizza.
- Client
- Toppy
- Year
- 2025
- Services
- UI/UX Design, Web Design, App Development
About the project
Toppy is a vibrant restaurant brand that wanted a fun, interactive twist on ordering pizza. Instead of browsing a traditional menu, customers play a game-like experience where they build their own pizza by choosing toppings, crust and style — on the app and on the website. I designed and developed both, keeping a standard ordering option for customers who prefer simplicity.
Project goals
- Gamify the ordering experience — build your own pizza, step by step
- Keep a traditional menu for quick orders
- One synchronised ecosystem across app and website
- Make ordering memorable enough to build brand loyalty
Our process
- 01UI/UX design in Figma: playful, vibrant, easy to navigate
- 02A step-by-step "build your pizza" flow with drag-and-drop and tap-to-select
- 03Cross-platform mobile app with the game-like builder
- 04Responsive website with both the builder and the regular menu
- 05Backend integration with Toppy's order management system
Conclusion
The project turned a traditional food-ordering journey into a fun, gamified experience. Customers enjoy building their pizzas in a playful way while still having the convenience of a regular menu, and the app and website together have increased engagement and positioned Toppy as an innovator in its industry.
DotPixel Agency brought our vision to life with creativity and precision. The pizza-building game has been a huge hit with our customers, and the app runs flawlessly. They helped us create more than just an ordering platform — they helped us create an experience.
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